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DOLCE
TYPE
COMMISSIONED BY BILLY BLUE
YEAR
2022
PROJECT TYPE
CONCEPT DEVELOPMENT / BRAND IDENTITY / LOGO DESIGN / PACKAGING / ILLUSTRATION
Using the Design Thinking process, I created a sustainable and user friendly, take a way, single serve ice cream. The final design is unique, and the shape is different to market competitors offering a cube versus a tub or pop. The logo and visual design were created to be fun and on trend. This design uses minimal packaging and an inbuilt spoon both made from fibre based paperboard.






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